Eye See You!

Photographed for the Heinz Endowment annual report

Making a connection with your subject is paramount in creating an exciting and engaging portrait. Sometimes that connection comes from the most unlikely source. 

Commissioned by art director Amy Rajokivc thru the Dymun-Nelson agency, I was tasked to create a series of portrait images for the Heinz Endowments annual report. The job went along well with each person sharing their story and experience. The conversations went back and forth, with rapport quickly established. Then came the library. 

At the Homewood Library, we were photographing children in a reading program with their favorite book. Many of the children were somewhat shy at first, but I'm just a big kid so getting down at their level and letting my inner child take over did the trick. 

Then this little guy came in. From the moment he sat down he was beaming with a smile that could light up the room. Every time I looked into the finder of my Hasselblad, he let out a giggle or a loud squeal. Now, I knew I was good with kids, but he was way beyond anything I ever dreamed! Everybody on set was astonished. The expressions I was capturing were almost too much. The most dramatic reactions were coming every time I looked down in my camera. I was getting confused until he pointed and exclaimed "EYE!!!" He saw my eyeball reflected thru the lens of the Hasselblad, and it broke him up! We all had a great laugh and a great time. 

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Diagraming a Photograph